Posted May 3rd, 2017.
It’s been a while since I wrote my last blog. While I love writing, my time and focus have been primarily directed at more important issues regarding Maître. After 18 months running the business we had to ask ourselves some very important questions. Where are we heading and what do we want to be. This post is about sharing with you...
Posted March 2nd, 2017.
When we launched our API in August 2016, our aim was bold: to build the referral marketing infrastructure of the internet. We wanted to create a universal API to allow developers to embed a referral mechanism into their web and mobile app in minutes without re-inventing the wheel every time. Flash forward 7 months and 850K API calls,...
Posted February 11th, 2017.
Today we are super excited to announce a new product in our family: Maître Viral Lead Magnet. What is a Viral Lead Magnet? If you are a marketer or simply have spent enough time online you probably bumped into a lead magnet many times. When you have left your email address on a website for a white paper or a free ebook, that’s a lead...
Posted January 22nd, 2017.
The other day we decided to analyze the number of emails generated by Maître: 3.6 million! To be precise: 3,691,345. This is how many leads our customers have generated globally with Maître. That is a lot of data-points. I can’t stress enough how big this number looked just one year ago when we started our little adventure. Over the...
Posted December 14th, 2016.
TL;DR It’s been a while since our last product update but we definitely haven’t been quiet this whole time! This month we launched a new revamped version of our website, added a new integration, massively improved our email analytics and… released a new tool 🙂
Posted October 16th, 2016.
TL;DR The 7th update focuses on add-ons and general improvements of the widget. You guys asked for more add-ons and here they are: 5 more engagement emails, Slack integration, Custom Branding and more.
Posted September 13th, 2016.
TL;DR The 6th update focuses on our referral APIs. And you are going to love this. We have added some new referral API endpoints, improved stability and performance so that our API gives you, even more, flexibility.
Posted August 15th, 2016.
The Viral Referral game is a simple one: you want every person to invite one or more persons. This is what people refer to as your “viral coefficient“. If you achieve a coefficient greater than 1 (i.e every person invites one or more), this leads to exponential growth! If you achieve this, you create a ‘Viral Mechanism’...
Posted June 26th, 2016.
TL;DR This 4th update focuses on user engagement and analytics. We have enriched our analytics with even more cool charts and data and added a feature requested for a long time. Engagement emails Engaging with your subscribers is crucial if you want to obtain massive virality. We live in a world of distractions and people need to be constantly...